Program Status: In Development | Seeking Founding Partners & Initial Funding | Target Launch: Q1-Q2 2027

Building Second Chances Through Code

Second Story is developing a software engineering program for justice-impacted individuals, launching pilot cohort Q1-Q2 2027. We believe in transparent communication about where we are in our journey.

🚀 Currently: Planning Phase | Pilot Launch: Q1-Q2 2027 | Accepting Early Interest Applications

Program Status & Development Timeline

We believe in transparent communication about where we are in our journey. Here's our honest progress toward launching Second Story.

🚀
Currently: Planning Phase | Pilot Launch: Q1-Q2 2027 | Status: Accepting Early Interest Applications
Current Phase 75% Complete

Planning & Development

Building program infrastructure, curriculum development, and establishing partnerships with employers and community organizations.

75% Curriculum Complete
3 Partnerships Active
Q1 2027 Target Launch
Next Phase 0% Complete

Pilot Program Launch

First cohort of 10-15 participants will begin the dual-track program, combining technical training with narrative workshops.

0 Participants Enrolled
12 Month Duration
$65K Target Salary

Development Milestones

Program Design Complete

Dual-track model finalized with technical and narrative components

Q4 2024
🔄

Partnership Development

Building employer and community partnerships

Q1 2027
👥

Pilot Cohort Recruitment

First 10-15 participants selected

Q1-Q2 2027
🎯

Program Launch

Full program begins with first cohort

Q1-Q2 2027

Transparency Updates

📊

Current Status

Planning Phase

💰

Funding Status

Seeking Initial Funding

👥

Team Status

Founder + Advisory Board

⚖️

Legal Status

501(c)(3) Application in Progress

Important Disclaimer: These are our current development plans and projected timeline based on similar successful programs. Second Story has not yet launched - timeline and details may evolve as we secure partnerships and funding. All progress will be tracked and reported transparently.

Why Second Story Exists

Founded by Eric Petross, a justice-impacted individual who transformed 20 years of restaurant leadership into a tech career through Columbia's Justice Through Code program.

The Founder's Journey

"After two decades running kitchens, I discovered that the skills that made me successful—organization, pressure management, team leadership—translate powerfully to software development. Second Story exists because I've lived this journey and know it's possible."

Eric's transition from restaurant leadership to software engineering demonstrates the transferable skills that justice-impacted individuals bring to the tech industry. His experience forms the foundation of our curriculum and approach.

Current Status

  • Founder actively enrolled at Columbia (2024-2026)

  • Building partnerships with JTC and similar programs

  • Developing curriculum based on real transition experience

  • Seeking initial funding and employer partners

The Crisis of the Revolving Door

The cycle of incarceration is driven by systemic barriers that prevent successful reentry. Our returned citizens face staggering unemployment rates and a "Digital Cliff"—a profound lack of tech skills needed for today's economy.

27%

Unemployment Rate for Returned Citizens (vs. ~5% for general population)

83%

Rearrest Rate Within 9 Years of Release

$48B

Annual Cost of U.S. State and Federal Prisons

Employment Halts Recidivism

This chart shows the dramatic impact of stable employment. Securing a job for just one year drops the three-year recidivism rate by over two-thirds.

The "Digital Cliff"

Individuals reentering society today face a world transformed by technology. Without access to the internet or modern devices while incarcerated, they lack fundamental digital literacy.

  • Digital illiteracy creates direct barriers to employment, services, and community reintegration.

  • It isolates returning citizens, multiplying challenges and accelerating paths back to incarceration.

  • Second Story bridges this gap, creating pathways to the tech economy.

The Dual-Track Model: Code + Story

A high-paying job is essential, but it's not enough. We're developing an innovative dual-track model that combines two powerful, mutually reinforcing tracks. Technical skills will get program participants the interview; narrative skills will empower them to succeed.

The Code

Rigorous, market-aligned software engineering training. Apprentices will learn full-stack web development, build real-world projects, and master technical skills for high-growth careers.

The Story

Transformative narrative workshops inspired by The Moth. Apprentices will craft and perform personal stories, building communication skills and confidence to reframe their past as resilience.

The Apprentice Journey

This is our planned program structure. We're currently in the planning phase and will adapt based on what we learn from our pilot cohort. Our program will be a comprehensive, multi-phase journey from foundational stabilization to career launch and lifelong community support. Click each phase to learn more.

Our Goals (Based on Industry Benchmarks)

We measure success through transformed lives and communities. These are projected goals based on similar successful programs like LaunchCode and employment-focused reentry initiatives. Actual results will be tracked and shared transparently once we launch.

Placement Target: 85%+

Based on LaunchCode (82%) and similar programs
Target: 85%+ placement in full-time tech roles within 3 months of graduation.

Salary Range: $55-75K

NYC junior developer average: $65K (Glassdoor 2024)
Goal: Match or exceed entry-level market rates, creating pathways to economic mobility.

Recidivism Reduction: <15%

National average: 68% | With employment: 15-20%
Our target based on employment-focused reentry programs.

Important Disclaimer: These are projected goals based on industry benchmarks and similar successful programs like LaunchCode and employment-focused reentry initiatives. Second Story has not yet launched - these represent our targets, not actual results. Once operational, all metrics will be tracked and reported transparently with quarterly impact reports.

Program Development Timeline

We're taking a methodical approach to building Second Story, ensuring each phase is properly developed and tested before scaling. Here's our realistic roadmap from concept to full operation.

1

Phase 1: Foundation (Current)

  • Curriculum development with Columbia JTC insights
  • Building employer partner network
  • Securing initial funding
  • Recruiting advisory board
2

Phase 2: Pilot Program (Q1-Q2 2027)

  • 5-person pilot cohort
  • 6-month intensive program
  • Partnership with existing bootcamps
  • Measured outcomes for scaling
3

Phase 3: Full Launch (2028)

  • 15-person cohorts quarterly
  • Dedicated facility
  • Full-time instructors
  • Corporate partnerships active

Organization Information

Transparency and accountability are core to our mission. Here's everything you need to know about Second Story as an organization, our governance, and our commitment to ethical operations.

Legal Status

  • LLC formed: 2024
  • 501(c)(3) application: In preparation
  • Fiscal sponsor: Seeking partnerships

Advisory Board (Forming)

We're actively recruiting experienced leaders to guide our development:

  • Seeking: Tech leaders, reentry experts, program alumni
  • Current: Founder + volunteer advisors

Transparency Commitment

We believe in radical transparency and accountability:

  • All metrics will be publicly reported
  • Financial statements available upon request
  • Impact reports published quarterly once operational

Contact for Partnership

Eric Petross, Founder

eric@straydog-secondstory.org

LinkedIn Profile

Our 2-Year Plan & Budget

We're developing a clear, actionable roadmap for launch and growth. This chart shows our projected allocation of resources based on similar programs, demonstrating how funding will be strategically used to build our program and serve our first cohort. We're currently seeking initial funding to begin implementation.

Important Disclaimer: These are projected budget estimates based on industry benchmarks and similar programs. Actual costs may vary as we develop partnerships and refine our approach.

Help Us Build This Story

We cannot do this alone. We're building an ecosystem of partners committed to creating second chances. Whether you are a potential employer, a community organization, or a donor, you have a role to play in helping us develop this program.

Partner with Us

Become an employer partner and gain access to a pipeline of skilled, resilient, and motivated tech talent.

Express Interest

We're building our program and will contact you when we launch.

Support Us

Your financial contribution provides the resources—from laptops to living wages—that make our work possible.

Express Interest

We're seeking initial funding and will contact you when we're ready to accept donations.

Get Involved

Join our network of community partners or mentors to provide the holistic support our program participants will need to thrive.

Express Interest

We're building our program and will contact you when we launch.

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